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Product strategy that uses dynamics to your advantage! How do you strategically develop products in an agile work environment? That’s what you’ll learn in the interactive workshop at Working Products #7 in Hamburg.

What is it about in detail?
Google Search defines a strategy as a “precise plan of behavior designed to achieve a goal (military, political, psychological, or similar) and in which one tries to factor in all factors from the outset.”

Often this “precise” plan reaches its limits when our product development and its environment is characterized by high dynamics and complexity. So it’s time to think strategy differently, so that we can use dynamics and complexity to our advantage.

In our workshop we would like to share with you our understanding of strategy and show how we can develop “lightweight” strategies and react flexibly to changes.

In doing so, we will walk the fine line of being able to plan and be flexible.

Come join us. Franziska and Johannes are looking forward to meeting you.